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Beginning. Kia was founded in 1944 and is the oldest Korean car brand. At the beginning the company manufactured steel pipes and bicycle parts. In 1957, the construction of motorcycles and cars five years later.
Development. During the first decades of production, the company was not independent. In 1974, in cooperation with Mazda launched the Brisa. Kia produced a licensed Peugeot - model 604 (1974 year) and Fiat - model 132 (1975 year). In later years the company has partnered with the American Ford. In 1988 the factory produced millionth Kia vehicle. Five years later, the Koreans began selling cars in the United States. The expansion began with the Sephia and Sportage models. Kia also started to sell in Europe. This all meant that in 1993 the company produced three millionth car.
Today. A turning point for the company was the year 2000. Kia merged this year with native Hyundai. That's how the company Hyundai-Kia Automotive Group. Two years after the merger Kia produced a 10-million-dollar car, and in 2005 celebrated the export of 5-millionth car. Currently, the company is the second largest car manufacturer in Korea. The car maker has evolved into a company that has its own research centers, located in each of the six main branches, as well as leading research and development centers in Detroit, Los Angeles, Tokyo and Frankfurt.
Contribution to the automotive industry. Kia is more often associated with reliability. Cee'd model produced since 2006 in Zilina Slovak changed a whole class of compact cars. Despite the affordable price, is made of good quality materials. It is also safe - scored five stars in Euro NCAP crash tests. Automotive experts say Cee'd not stand out from the more expensive competitors (eg VW Golf). Also collects good reviews for its Picanto city car model.
Trivia. Kia is committed to the sport. The brand is a major sponsor of the Australian Tennis Open and the Davis Cup. Since 2007 (for seven years), the company is the official automotive partner of FIFA. In addition to passenger cars, Kia also produces light trucks.
Most Kia models: Kia cee'd, Kia Cerato, Kia Picanto, Kia Optima, Kia Rio, Kia Soul, Kia Carnival, Kia Sorento, Kia Sportage.
Tires. Kia equip their cars with tires in the range of 13 - 16 inches. These are very popular sizes, such as 155/70 R13, 175/70 R13, 175/65 R14, 185/65 R14, 195/65 R15 or 205/55 R16. Kia, like any automotive company, working with tire manufacturers to deliver original equipment tires on their cars. For example Kia Picanto was originally both are equipped with tires Hankook K702 and Michelin Energy.